As some of you know, I have an autoimmune condition. With the coronavirus pandemic in full swing, I thought I'd take a break from my regular posts to do a

by leecornell

General

Personal

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Stay Safe During these Uncertain Times

Just a quick post today to ask all of my readers to please use common sense and listen to the medical experts as we ride out the coronavirus pandemic. Wash your

by leecornell

Business

customers

Leadstra-Engage Differently

Marketing

Website Tips

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5 Critical Things to Consider When Publishing a Newsletter

Providing a newsletter for your opt-in list subscribers provides many benefits in terms of driving traffic to your site as well as boosting the sales and profits from your websites,

by leecornell

Leadstra-Engage Differently

Motivation

Personal

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10 Ways to Kick Procrastination and… Live Longer?

A survey (by the University of Chicago) suggested that those who relish challenge are more likely to live up to 10 years longer than those who spend their lives inhibited

by leecornell

Business

customers

Leadstra-Engage Differently

Sales

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4 Classic Cold Calling Mistakes – Danger Will Robinson!

As a salesperson, perhaps you've noticed that the old "tried and true" cold calling techniques which were once successful have completely lost their effectiveness over the years. They flat out

by leecornell

Business

customers

Leadstra-Engage Differently

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6 Tips for Keeping Your Cool When Customers Get Hot

Here are 6 ideas to help you prevent spiraling out of control with an unhappy client. 1. Be assertive - not aggressive or passive My definition of assertion is simple: "Say what

by leecornell

Business

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Marketing

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2 Little Words That Work Marketing Magic

In his classic best-seller, "How To Win Friends And Influence People", Dale Carnegie's second chapter is entitled "The Big Secret of Dealing With People." The secret is summed up in

by leecornell

Business

Leadstra-Engage Differently

Personal

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The 7 Habits of Spectacularly Unsuccessful People

WARNING! If you want to have a fantastic life, never engage yourself in these 7 deadly habits of unsuccessful people. #1 - They Think, Say and Do Negative Things Yes. They see

by leecornell

Business

Leadstra-Engage Differently

Marketing

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How Well Do You Really Know Your Customers?

What is the primary reason your customers or clients come to you? Or purchase your product or service? What is the Number One problem you solve for them? Do you

Increase the Power of Your Brand by Adding a Slogan

Any form of business branding plan should involve the creation of a slogan. It is one of the basic elements necessary in building an effective brand campaign. A slogan typically consists

by leecornell

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